Daniel J. Ruiz Contact me

More clients. Less chaos.

Strategy and hands-on execution to help service businesses get more of the right customers and run a tighter operation, so you can get back to the work only you can do.

Tell me what's stuck See what I do

I’ve run restaurant operations, managed client projects at a web and marketing firm, worked in customer success and marketing for software companies, and helped startups and small businesses of every kind. Different businesses, same goal: more of the right customers, and work that actually gets done.

10+ years freelancing for small
and medium businesses
50+ startups and small
businesses I’ve worked with
9K people follow my
work on LinkedIn

What I do

What I can take off your plate.

An example project board for a spring launch: tasks to do, in progress, in review and done, across marketing, operations and the website.

Projects & Operations

When a project has too many moving parts and nobody owns it, I take it on: the plan, the people, the follow ups.

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Marketing at a glance: an example reel and a week of planned content for a real estate agency, beside a real Google Search Console chart for Sobremesa Press, impressions a week rising from 404 to 16,935.

Marketing

Content marketing, local SEO and email. The marketing small businesses never have time for.

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Hierro Vivo, the Android habit tracker Daniel built, on Google Play.

Product Management

Figuring out what to build before anyone builds it: talking to your customers, scoping the first version, deciding what comes next.

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An example of customer success work: a new customer’s onboarding checklist, seven of eight steps done, and a support conversation where a login problem gets fixed.

Customer Success

Onboarding, support, and finding out why customers leave, then fixing it.

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The dashboard of a referral program app Daniel is building, shown with sample data: referrals, customers, close rate and weekly referral activity.

Internal Tools

Simple apps your team opens every day, built with AI around how you already work.

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An example website design Daniel built for a real estate agency: Homes worth waiting for.

Websites & Design

Website and landing page design, sites built with AI, and managing your CMS so the site stays up to date.

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Testimonials

What clients say.

I have worked with Daniel many times over the last four years on various projects. He has always done an amazing job, taking all work extremely seriously and delivering as agreed, on time, and with high-quality results. He also has a great and diverse skillset of services he provides and is a specialist and a jack of all trades at the same time!
Joseph G.Founder, Salesmrkt
Daniel is versatile [with] great communication skills. I had the pleasure of working with him for over a year and plan to work with him in the near future.
Mike VolkinFounder, Volkinator Enterprises
Daniel is a pleasure to work with. He is hard working, shows initiative, and has excellent work ethic… Daniel is your guy!
Shannon KuykendallFounder, In the Feed

Taking on new clients

Let’s get it off your plate.

Hourly, by the project, or a few hours every month. Tell me what’s going on and I’ll get back to you.